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Business Details
27 Years
experience
AI-First Channel Marketing Platform for Enterprise Growth
StructuredWeb is a pioneering channel marketing automation platform that has been at the forefront of industry innovation for 26 years. Founded in 1999, we have consistently delivered cutting-edge solutions tailored to the evolving needs of global B2B enterprises. Our AI-first platform leverages generative and agentic AI technologies to empower partners with hyper-personalized marketing strategies, co-branded content, and real-time analytics. Recognized as a Leader by Forrester, we prioritize customer-centricity, demonstrated by a 98% retention rate and 24/7 global support.

Our platform adapts to partner needs, offering seamless integration, multilingual capabilities, and enterprise-grade security. With a proven track record of transforming partner ecosystems for Fortune 1000 companies, we combine deep channel marketing expertise with technical excellence to drive scalable, data-driven growth. Our team of seasoned professionals brings decades of experience in marketing automation, ensuring clients receive strategic guidance and innovative solutions that deliver measurable ROI.
Services
AI Channel Marketing Partner Onboarding Campaign Creation ROI Measurement Content Localization Platform Scalability Lead Management Analytics Dashboard Co-Branding Tools Global Distribution
Details
  • Year established: 1999
Highlights and features
  • 26 years of channel marketing innovation with Fortune 1000 clients
  • AI-first platform adapts to partners' unique needs
  • Real-time multilingual content creation (130+ languages)
  • 98% customer retention rate with 24/7 global support
  • Forrester-leader recognition for AI innovation and client satisfaction
Associations and certifications
  • Forrester
What people say
Global content localization AI-powered personalization Proven ROI metrics 24/7 responsive support Intuitive interface
Services
AI Channel Marketing
Our AI Channel Marketing platform uses generative and agentic AI to create personalized partner experiences. Partners receive customized content, campaign guidance, and predictive analytics tailored to their specific market needs. This service empowers partners to execute data-driven campaigns while maintaining brand consistency across global markets through AI-powered translations and cultural adaptation. The technology adapts to partner requirements rather than requiring partners to learn complex systems.
Partner Onboarding
StructuredWeb's Partner Onboarding solution features intuitive interfaces and guided Smart Journeys to quickly activate channel partners. The platform combines streamlined onboarding processes with full-service support, ensuring partners can immediately access relevant resources and execute campaigns. The AI understands partner profiles to deliver tailored onboarding experiences, reducing time-to-productivity while maintaining compliance with brand standards.
Campaign Creation
Our Campaign Creation tools enable hyper-personalized marketing through AI-generated content that adapts to specific audiences. Partners can describe campaign goals in plain language and receive fully developed multi-touch campaigns including emails, landing pages, and social content. The system ensures brand compliance while enabling real-time customization across 130+ languages, with built-in performance analytics that optimize campaign effectiveness throughout their lifecycle.
ROI Measurement
StructuredWeb's ROI Measurement platform provides real-time dashboards with actionable insights into partner performance. The AI analyzes campaign effectiveness, identifies optimization opportunities, and predicts future outcomes based on historical data. This solution enables data-driven decision-making through conversational AI interfaces that answer specific business questions rather than requiring manual data interpretation from complex reports.
Content Localization
Our Content Localization service goes beyond basic translation to provide culturally adapted marketing materials across 130+ languages. The AI understands regional nuances to create content that feels authentically localized rather than machine-translated. This ensures marketing messages maintain their intended impact while adhering to brand guidelines, helping partners effectively engage audiences in diverse markets without manual localization efforts.
People
Daniel Nissan
CEO & Founder
Founded StructuredWeb in 1999 and leads strategic vision across marketing, engineering, and product development. With extensive experience in marketing innovation from his roles at NetGrocer and VocalTec Communications, Daniel brings over 25 years of expertise in technology leadership and product strategy development.
Steven Kellam
Chief Revenue Officer
Joined StructuredWeb in 2023 to lead sales and marketing teams. Brings 15+ years of channel leadership experience from 360insights.com and CCI Global Channel Management, with a proven track record in channel strategy and business development across technology sectors.
Shane Edmonds
Chief Product & Technology Officer
Leads product development and technology strategy since 2025. Previously served as CTO at FORT and Aventri, managing technology for enterprise clients like Dell and MasterCard. Brings 20+ years of enterprise technology leadership in SaaS platforms and digital transformation initiatives.
Steve Abramson
Chief Financial Officer
Financial strategist with extensive SaaS and enterprise technology experience. Previously held leadership roles at Numerated and Indigo, bringing 15+ years of financial operations expertise in scaling technology companies and managing complex FP&A processes.
Julian Ward
Chief Customer Officer
Customer success strategist with 20+ years in enterprise SaaS. Former Chief Product Officer at Stova (Aventri), focusing on customer retention and experience optimization. Specializes in building customer-centric organizations that drive long-term value through strategic partnerships.
Questions
What is Structured's AI-first channel marketing platform?
Our AI-first platform empowers partners with intelligent tools that adapt to their specific needs. It uses generative and agentic AI for personalized content creation, campaign automation, and real-time analytics while maintaining brand compliance across 130+ languages.
How does Structured help partners execute global campaigns?
Our AI translates content into 130+ languages with cultural adaptation, enabling partners to create localized campaigns instantly. The platform automatically tailors messaging for regional markets while maintaining brand integrity and compliance.
Can I measure campaign performance through Structured?
Yes, our platform provides real-time analytics and predictive insights. Just ask natural language questions about campaign performance, and our AI delivers actionable answers with visualizations that track partner engagement and ROI metrics.
What support options are available for enterprise clients?
We offer 24/7 global support, strategic consulting, and comprehensive onboarding. Our white-glove services include expert guidance on channel strategy optimization and ongoing platform education tailored to enterprise needs.
Is Structured suitable for small partners and large enterprises?
Our platform scales seamlessly from small resellers to enterprise partners. The AI adapts to each partner's size and capabilities, providing appropriate resources while maintaining consistent brand messaging across all partner tiers.
How does Structured integrate with existing systems?
Our platform integrates with CRM systems, internal AI assistants, and existing marketing tools. APIs ensure smooth interoperability across enterprise technology stacks while maintaining enterprise-grade security protocols.
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Reviews (2)
Paul Moen
May 10, 2021 Report
Structured Web hosted our web site for quite a few years. We always thought their support team was a little lacking. We had heard rumors that they were going to stop supporting the product catalog for our OEM manufacturers but never heard anything about it from Structured Web. This past Friday, out of the blue, they took down our web site. We have been unable to reach anyone at Structured Web for support. We have reached out to Evolved Office to help us with our new web site. They have been phenomenal.
Sam O.
Aug 14, 2014 Report
Great place to work with a casual business attire and loose company atmosphere. In the open office its easy to talk to other employees as well as have face to face meetings with the CEO. For a first job, it definitely exceeded expectations and I would hope that all companies follow the same script in the future. StructuredWeb has a bright future, and I am excited to move forward with this company.