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Business Details
28 Years
experience
Your Trusted Advertising & Marketing Partner in Columbia, SC
Carter Todd Associates has been a leader in public relations, branding, and integrated marketing since 1998. Our team of seasoned professionals specializes in building lasting relationships between organizations and their audiences through strategic communication, creative campaigns, and data-driven solutions. With expertise spanning industries like healthcare, technology, education, and hospitality, we deliver tailored strategies that amplify brand visibility and drive measurable results. Our full-service approach encompasses media relations, social media management, web design, video production, and event planning, ensuring comprehensive support for every client. Recognized by The Holmes Report as a Technology Specialist, we combine creativity with technical excellence to craft compelling narratives that resonate with target audiences.

Our commitment to innovation is evident in our work with local and national clients, including award-winning campaigns for the South Carolina Pharmacy Association. Led by founder Lorri-Ann Carter, whose 20+ years of experience in marketing and communications shapes our client-centric philosophy, we prioritize transparency, collaboration, and ethical practices. Our creative team, including director Matt Hudson and photography director John Wrightenberry, brings diverse skills to every project, from branding to multimedia production. We serve clients in Columbia, SC, and beyond, offering personalized service that aligns with their unique goals. Whether developing press releases, designing websites, or managing public relations crises, our approach remains rooted in building trust and fostering long-term partnerships.
Services
PR & Branding Social Media Management Web Design Video Production Event Planning
Details
  • Year established: 1998
Highlights and features
  • We offer 25+ years of experience in integrated marketing and public relations.
  • Our full-service agency provides end-to-end solutions from branding to crisis management.
  • Our team includes certified professionals with expertise in diverse industries.
  • We prioritize client collaboration and transparent communication.
  • We deliver award-winning campaigns recognized by industry leaders like The Holmes Report.
Associations and certifications
  • The Holmes Report (Technology Specialist)
Services
PR & Branding
Our PR & Branding services create cohesive strategies to enhance brand identity and manage public perception. We develop press releases, media placements, and crisis communication plans tailored to client goals. With expertise in national and local media, we secure impactful coverage that builds credibility and trust. Our approach combines traditional PR with digital storytelling to ensure consistent messaging across all platforms.
Social Media Management
We design and execute data-driven social media campaigns that engage audiences and drive brand awareness. Our services include content creation, community management, and analytics reporting. By leveraging platform-specific tools, we optimize reach and conversion for clients across industries. Our team stays ahead of trends to ensure campaigns remain relevant and effective in dynamic digital landscapes.
Web Design
Our web design solutions focus on creating user-friendly, visually compelling websites that reflect brand identity and meet business objectives. We offer custom design, hosting, and SEO optimization to improve online visibility. From responsive layouts to e-commerce functionality, our websites are built to deliver seamless user experiences and drive customer engagement.
Video Production
We produce high-quality video content for advertising, brand storytelling, and event coverage. Our services include concept development, filming, and post-production editing. Recent projects include award-winning PSAs and promotional videos for local and national clients. Our team ensures every video aligns with client goals while maintaining professional production standards.
Event Planning
From corporate conferences to grand openings, we plan and execute events that create memorable experiences. Our services include venue selection, logistics coordination, and promotional strategies. We handle every detail to ensure smooth execution and client satisfaction. Our track record includes managing high-profile events that generate media attention and strengthen brand presence.
People
Lorri-Ann Carter
Founder, President, and CEO
Lorri-Ann Carter has over 25 years of experience in marketing strategy and public relations. She specializes in media relations, branding, and communications for nonprofit and for-profit organizations across diverse industries.
Matt Hudson
Creative Director
Matt Hudson oversees branding, web design, and social media initiatives. He leads a team of creatives to develop integrated marketing solutions, combining technical expertise with innovative design for client campaigns.
William Thrift
Writer and Content Strategist
William Thrift contributes creative writing and content development. With a background in corporate management and publishing, he crafts compelling narratives for client materials and media placements.
John Wrightenberry
Photography Director
John Wrightenberry specializes in professional photography that blends artistic vision with technical precision. His work includes corporate portraits, product photography, and event coverage for print and digital media.
Questions
What industries does CarterTodd & Associates specialize in?
We work with healthcare, technology, education, hospitality, government, and nonprofit sectors, among others.
How long has the agency been in business?
CarterTodd & Associates has served clients since 1998, providing over 25 years of marketing expertise.
What services do you offer?
Our services include PR, branding, web design, social media management, video production, and event planning.
Do you work with local and national clients?
Yes, we serve clients in Columbia, SC, and throughout the United States.
What sets your agency apart from competitors?
We combine creative innovation with technical expertise and prioritize personalized service for every client.
How do you measure campaign success?
We use analytics tools to track engagement, media coverage, and ROI, providing transparent reporting to clients.
Reviews (2)
Tommy Carter
Dec 21, 2019 Report
CarterTodd is our preferred marketing agency. We have some of the best-looking marketing materials in the industry thanks to the professionals at CarterTodd & Associates.
Jennifer James Earle
Sep 08, 2016 Report
Great people that do great work! Lorri-Ann and Matt were amazing and such a great help to our company!