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Business Details
24 Years
experience
Trusted Graphic & Web Design Services in West Bend, WI
Blue Iris Graphics has been delivering expert design solutions since 2002, specializing in branding, graphic design, and web development for small to mid-sized organizations. Our approach combines strategic planning with creative execution to help clients achieve measurable marketing results. With over two decades of experience, we provide tailored services ranging from logo design and marketing collateral to responsive websites and SEO optimization.

Our team prioritizes practical, user-centric design while maintaining budget-conscious efficiency. Clients benefit from our HubSpot-certified expertise in inbound marketing and our commitment to long-term partnerships built on reliability and transparency. We serve businesses and nonprofits nationwide while maintaining strong local ties in Wisconsin.
Services
Graphic Design Branding Logo Design Responsive Websites SEO Services Web Development Print Collateral Infographics Email Marketing Social Media Marketing
Details
  • Year established: 2002
Highlights and features
  • 20+ years of experience in graphic and web design
  • HubSpot-certified marketing methodology expertise
  • Tailored solutions for small business and nonprofit needs
  • Proven track record with repeat clients since 2002
  • Practical approach combining design and budget efficiency
Associations and certifications
  • HubSpot
Services
Responsive Websites
Custom website development optimized for all devices. Our 18 years of experience ensure modern, functional designs that align with business goals. We specialize in WordPress and open-source frameworks while maintaining strict budget controls for small businesses.
Branding
Comprehensive brand development including logos, style guides, and marketing materials. We create cohesive visual identities that enhance recognition across digital and print platforms. Our process includes strategic consultations to align brand messaging with organizational values.
Print Collateral
Design services for brochures, catalogs, and business stationery. We coordinate printing through trusted partners while maintaining quality control. Our small-run capabilities (under 500 pieces) cater specifically to local businesses and nonprofits.
SEO Services
Technical SEO and content strategy to improve search rankings. Our HubSpot-certified methodology combines website architecture improvements with targeted keyword implementation. We focus on measurable ROI through organic traffic growth and conversion optimization.
Infographics
Custom diagrams and visual data presentations for reports and presentations. We transform complex information into engaging visual formats that improve audience comprehension. Services include pricing consultations for both single projects and ongoing support.
People
Lisa Wise
Owner & Creative Director
Lisa Wise founded Blue Iris Graphics in 2002 and has led over 500 design projects for businesses and nonprofits. Recognized as NAWBO's Emerging Business Owner of the Year in 2003, she combines 32 years of design experience with practical business insights. A UW-Stevens Point graduate, she specializes in strategic branding solutions while maintaining active community involvement through advisory boards.
Questions
What services does Blue Iris Graphics offer?
We provide graphic design, branding, responsive website development, SEO, print collateral, and marketing materials. Our expertise includes both digital and print solutions tailored to small businesses and nonprofits.
How long has Blue Iris Graphics been in business?
Since 2002, we've served clients across Wisconsin and nationwide with graphic design and marketing solutions. Our 22-year experience ensures proven results for branding and web projects.
Are your services available outside Wisconsin?
While based in West Bend, Wisconsin, we offer remote services nationwide. Our digital workflow accommodates clients in La Crosse, Vernon County, and beyond through virtual collaboration tools.
What makes Blue Iris Graphics different from agencies?
As a solo practitioner with 32 years of experience, we eliminate agency overhead costs while maintaining quality. Our personalized approach includes direct communication with the owner-designer throughout your project.
Do you work with nonprofit organizations?
Yes, we specialize in nonprofit branding and marketing materials. Our portfolio includes work with the Kettle Moraine YMCA and Friends of West Bend Park, offering tailored solutions that maximize limited budgets.
Are you HubSpot certified?
Yes, our HubSpot certification ensures effective inbound marketing strategies. We implement certified methodologies for SEO, content marketing, and website optimization to drive measurable business results.