Business Details
20 Years
experience
Your Trusted Performance Marketing Partner in Raleigh
TriMark Digital has established itself as a leader in performance marketing through its data-driven approach and commitment to measurable results. Founded in 2006, the agency has refined a unique methodology that prioritizes conversion engines and precision scaling over traditional broad-awareness campaigns. With a team of 16 specialized departments and a 99% client retention rate, the company delivers integrated strategies combining paid media, organic growth tactics, and creative storytelling.Their approach emphasizes technical excellence in areas like SEO audits, conversion rate optimization, and audience segmentation while maintaining a client-centric philosophy focused on long-term partnerships. The agency's proprietary Waves Analytics platform and emphasis on first-party data utilization position it at the forefront of modern marketing innovation.
Services
Performance Marketing
SEO Services
Paid Social Advertising
Email Marketing
Conversion Optimization
Analytics Reporting
Content Strategy
Web Development
Video Production
Brand Strategy
Details
- Year established: 2006
Highlights and features
- We've perfected performance marketing strategies over 18 years of operation
- Our integrated approach combines data science with creative storytelling
- 99% client retention rate demonstrates long-term partnership success
- Proprietary analytics platform enables precise campaign measurement and optimization
- Specialized teams maintain expertise across all digital marketing disciplines
What people say
Driving 715% more qualified leads
400x web sales growth
Proactive problem-solving
Data-driven approach
Industry-leading expertise
Services
Performance Marketing
TriMark Digital's performance marketing combines data science with strategic execution across paid media channels. Our approach focuses on measurable outcomes through precise audience targeting and conversion optimization. We deliver scalable solutions that transform marketing budgets into tangible business growth through continuous testing and refinement.
SEO Services
Our SEO strategy integrates technical audits, content optimization, and user experience improvements to boost organic visibility. We combine keyword research with competitive analysis to create sustainable growth strategies. The approach emphasizes both technical excellence and content relevance for long-term search dominance.
Email Marketing
TriMark's email marketing solutions combine automation with personalized content delivery to nurture leads effectively. We create segmented campaigns that guide prospects through the buyer journey while maintaining compliance with all data regulations. Our strategies focus on maximizing engagement and conversion rates.
Analytics Reporting
Our proprietary Waves Analytics platform provides comprehensive performance measurement across all marketing channels. We deliver actionable insights through customized dashboards that track KPIs and campaign effectiveness. The system enables data-driven decision making for continuous strategy optimization.
Conversion Optimization
TriMark's conversion rate optimization uses A/B testing and user behavior analysis to improve website performance. We implement data-driven changes to landing pages and user journeys that increase conversion rates without additional advertising spend. Our approach combines technical analysis with psychological principles.
People
Randy Goins
CEO and Founder
Founded TriMark Digital in 2006 and has led its growth into a multi-award-winning agency. With over 18 years of marketing experience, he focuses on strategic direction and client success.
Daniel Hurst
Partner, SVP of Marketing Operations
Leads marketing operations with a focus on process optimization and client service excellence. Brings extensive experience in scaling marketing solutions for enterprise clients across multiple industries.
Kelly Ebert
Partner, SVP of Content and Creative
Directs creative strategy and content development with emphasis on brand storytelling and digital engagement. Oversees production of award-winning marketing campaigns for major clients.
Cameron Gayle
SVP of Paid Media
Manages paid media strategies across search and social platforms. Specializes in creating high-performing campaigns that combine technical precision with creative execution for measurable results.
Eric Miller
VP of Web Development
Leads web development initiatives focusing on creating high-performance websites that combine technical excellence with conversion optimization principles for client success.
Questions
What digital marketing services does TriMark Digital offer?
We provide comprehensive services including SEO, paid media, email marketing, social media strategy, conversion optimization, and analytics reporting tailored to business objectives.
How does TriMark measure campaign success?
We track ROI and ROAS using integrated dashboards that show funnel-stage reporting, conversion volumes, and engagement metrics aligned with client KPIs.
Which industries does TriMark specialize in?
We work across home services, healthcare, construction, B2B, fiber telecommunications, and franchise marketing with proven vertical expertise.
What makes TriMark different from other agencies?
Our proprietary analytics platform, 99% client retention rate, and focus on combining technical precision with creative storytelling set us apart.
Do you work with local and national businesses?
We serve clients from local businesses to Fortune 500 companies with scalable strategies adapted to market size and complexity.
Videos
Reviews (7)
Bradley Ala
Jun 20, 2021
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TriMark has executed perfectly. I can count on this team to offer traditional services accompanied with fresh ideas. Our point person, Alaina, is always engaged with the business at hand even when I am pulled in other directions. They are a trusted partner that has aligned well with our business goals. I highly recommend this team.
Warren Snell
Oct 05, 2020
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TriMark is a tremendous place to work and to work alongside, with the high-quality work produced by the team. I am so glad I started my career at TriMark, as I was able to learn so much and follow my passions. In my time since TriMark, I've grown to realize the amount of care that is fostered for the employees. Can you tell leadership when you're upset and expect to see any real change? At TriMark, you absolutely can.
While TriMark is not perfect (and no place is) it is a genuine community that strives to be seen more as a family and a place that is willing to accept change. I would highly recommend working at TriMark and partnering with them in their digital, paid media, and creative expertise.
While TriMark is not perfect (and no place is) it is a genuine community that strives to be seen more as a family and a place that is willing to accept change. I would highly recommend working at TriMark and partnering with them in their digital, paid media, and creative expertise.
Heather Schreiber
Nov 19, 2019
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I have been working with TriMark Digital for several years now. This group is smart, insightful and scrappy- and that combination is difficult to find nowadays. But above all else, they listen. They are problem solvers and solution providers. As partners, they will support your company every step of the way. From paid ad campaigns and emails, to SEO and analytics, these guys drive results. I absolutely recommend them for your next project!
Christopher Baker
May 08, 2019
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Mr Goings is the greatest host. Weekend with both his sons Bdays goes into action to fix hackers that took my site his and 300 plus more. What a class act organization this is #best second to none
Larrin H.
Apr 11, 2019
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Got off to a rough start but the Team at TriMark would not let up and made the initial wrong right. It takes lot for a company to admit fault and then go the next step to make it right. Their reputation in the industry speaks for itself. I can only report on my experience which is much better today.
Holly Benton
Oct 16, 2017
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TriMark has done wonderful things for our business, Benton Technology Solutions. They have created a beautiful website that drives lots of new business our way and they are always on top of the latest technology. They really give us the most bang for our buck and working with them is awesome! We would highly recommend them to anyone.
Jamey Schleue
Sep 13, 2017
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I started my own advertising agency five years ago. Since then, I have learned that the digital space is like the Wild Wild West. Pricing is all over the place and there are ripoffs everywhere. I've gone through 3 to 4 digital providers and I actually had to sue one. TriMark is easily the most experienced, professional, fast, honest, and creative digital firm I've ever worked with. PERIOD!
