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Business Details
19 Years
experience
Your Digital Marketing & SEO Partner in West Des Moines
At Blue Compass, we specialize in delivering data-driven digital marketing and web design solutions that empower businesses to navigate the online landscape with confidence. Since our founding in 2007, we have maintained an SEO-first approach, combining user experience, responsive design, and technical optimization to create websites that drive measurable results. Our team of 30 professionals brings extensive expertise in search engine optimization, content strategy, and digital advertising, having helped clients achieve an average 48% increase in organic search traffic within one year of launching custom websites.

We prioritize collaborative partnerships, working closely with clients to develop tailored strategies that align with their unique goals. Our commitment to innovation is reflected in our leadership role in the digital marketing industry, including speaking engagements at national conferences and the development of proprietary training programs like U of Blue. With a culture rooted in positivity and continuous learning, we strive to deliver exceptional service while maintaining a supportive work environment that fosters creativity and professional growth.
Services
Web Design SEO Services Digital Marketing Content Strategy Training Workshops
Details
  • Year established: 2007
Highlights and features
  • We offer 17+ years of specialized expertise in SEO and digital marketing strategies
  • Our team includes certified Google Partners with advertising expertise
  • We guarantee measurable results with data-driven website optimization
  • We provide exclusive client training through U of Blue workshops
  • Our proprietary digital discovery process identifies unique growth opportunities
What people say
Very good at communicating Thrilled with the outcome Industry-leading expertise Custom solutions Timely delivery
Services
Web Design
Our custom web design services combine responsive design principles with SEO best practices to create high-performing websites. We focus on user experience, technical optimization, and brand storytelling to deliver sites that drive engagement and conversions. Each project incorporates industry-specific research and data-driven design decisions to ensure optimal performance across all devices.
SEO Services
As an SEO-first agency, we develop comprehensive search engine optimization strategies that improve organic visibility and drive qualified traffic. Our approach includes technical audits, content optimization, and ongoing performance monitoring to maintain search rankings. We specialize in adapting to algorithm changes and implementing structured data to enhance search presence for long-term success.
Digital Marketing
Our digital marketing solutions encompass paid search, social media advertising, and content marketing strategies tailored to business objectives. Certified Google Partners manage campaigns across platforms to maximize ROI while maintaining brand consistency. We combine analytics-driven decision making with creative execution to deliver measurable results across digital channels.
Content Strategy
We develop data-informed content strategies that align with audience needs and business goals. Our approach includes content audits, keyword research, and creation of engaging assets that improve search visibility and user engagement. From blog posts to video production, we ensure consistent brand messaging across all content formats.
Training Workshops
Blue Compass offers customized digital marketing training through U of Blue workshops and Compass Con events. Our educational programs cover SEO, content strategy, and emerging digital trends, providing actionable insights for marketing teams. Sessions combine industry expertise with hands-on learning to help businesses stay competitive in the evolving digital landscape.
People
Drew Harden
Co-Founder
Co-founder of Blue Compass with 17+ years of digital marketing leadership experience. Published author on leadership topics and recognized speaker at marketing conferences. Specializes in strategic growth and company culture development.
Cary Coppola
Co-Founder
Co-founder instrumental in shaping Blue Compass' technical expertise and client service approach. With extensive experience in web development and digital strategy, focuses on delivering innovative solutions that drive measurable business results.
Questions
What digital marketing services do you offer?
We provide comprehensive services including SEO, web design, content marketing, paid advertising, and digital strategy consulting tailored to business objectives.
Do you work with businesses outside Iowa?
Yes, while based in West Des Moines, we serve clients nationwide and internationally through virtual collaboration tools and remote project management.
How do you measure campaign success?
We use data-driven metrics including organic traffic growth, conversion rates, and ROI analysis to evaluate performance and optimize strategies continuously.
What makes your agency different?
Our SEO-first approach, certified Google Partners team, and proprietary training programs like U of Blue create unique value for clients seeking sustainable growth.
Can you help with website redesigns?
Yes, we specialize in custom website redesigns that improve user experience, enhance SEO performance, and align with current digital marketing best practices.
Do you offer ongoing support?
We provide continuous support through maintenance packages, performance monitoring, and strategy adjustments to ensure long-term digital marketing success.
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Reviews (4)
Michael Brauer
Jun 11, 2022 Report
We already knew about Blue Compass' expertise in the digital world, but what we didn't expect was the unparalleled levels of professionalism and responsiveness they also deliver. They've become a vital asset to our organization.
Lisa Fitzgerald
Feb 05, 2022 Report
I had the privilege of working with the crew at Blue Compass for over 10 years. Their CMS is simple to navigate and very intuitive. But the best part about working with Blue Compass is the people. Drew and Cary have assembled a team of talented professionals who are know-it-alls in a very good way. I wouldn't hesitate to recommend Blue Compass for website development or digital marketing.
EveryStep Care & Support Services
Feb 27, 2019 Report
We worked with the team at Blue Compass to help create our new website. Their team is extremely knowledgeable and talented, and they are constantly educating themselves on the latest trends in the industry. Since our website launch, we have received nothing but positive feedback! We are extremely happy with our choice and look forward to a continued relationship with the Blue Compass team.
Grace Rogers
Feb 08, 2019 Report
I recently attended the U of Blue session on SEO that was run by Blue Compass, and can't say enough about how awesome it was. They were willing to answer questions and break things down enough so a beginner could understand and plan to improve their own website. Highly recommended!